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Top 17 Free and Discount Email Marketing Service Apps. Guide to choosing the best one easily

User Guide

Email Marketing Services is a kind of most-effective marketing tool, provides all-in-one business email marketing solutions, that helps to grow customer lists, and gives full control to manage and establish direct contact with the customers, such as making the most of your campaigns to your target customers. It usually includes Drag and Drop Editing, Customizable Templates, Email Template Library, Image Library, Contact Management, Subscribes Behavior, Social Media Integration, intuitive Tracking & Reporting and more.

Any Free Email Marketing Service?Some Email Marketing Service providers offer FREE Plan for the starters to try, like Benchmark Email, Send email campaigns to up to 2,000 of your subscribers for $0 per month. But if you want to send more subscribers and access to the powerful enterprise features, you need to pay for the upgraded plans.

Email Marketing Services Important Feature Tags DefinitionEmail Marketing Standard Features
Contact Management: It allows users to easily Import, organize, store, and access all of the email contacts. All in one place.
Customizable Templates: It allows users to easily adjust the templates with custom logo, backgrounds, colors, buttons, navigation options and more.
Drag and Drop Editing: No design skills required when editing the emails.
Email Template Library: It provides asset library that users can select and customize templates for easily creating emails.
Image Library: It provides free gallery of stock photos or purchase through bigstock
Tracking & Reporting: It allows users to track your marketing success to easy-to-read reports in real-time.

Delivery & Targeting Features
Categories: It allows users to easily assign items to categories, organize, view and manage email campaigns, experiments, lists, etc. within user-defined groups.
Delivery Features: It allows users to easily make deliverability, suppression, exclusion list for the better Manage Lists for Unique Sending.
Email Segmentation: It allows users to easily deliver targeted messages to the right audience at the right time, like filtering contacts in real-time by such attributes as geography, job title, company size, and many others.
Engagement Scoring: It provides users a single number, as well as a star rating, that is used to measure how engaged your customers and prospects are with email campaigns. Each customer has their own score based on activity (or non-activity) with your email campaigns, helping to send more targeted and relevant messages.
Localization: It allows users to personalize messages for targeted global emails and customize email campaigns and form content to better meet the needs of the worldwide audience.
Subscribe Behavior: It allows users to easily create automated, highly segmented, ROI-generating email marketing campaigns based on subscriber actions, non-actions, and buying behavior such as products purchased, order history, dollars spent, and more.

Integration Features
API Support: It provides users comprehensive API. Nearly all the features available in the web interface can be accessed via the API.
Social Media Integration: It lets users easily and automatically schedule and post email marketing campaigns to social media like Facebook and Twitter from within account.

Automation Features
A/B Split Testing: It allow users to test two subject lines to optimize subject lines, content, images, and other campaign components to better understand readers interests, behaviors and increase conversions and sales.
Dynamic RSS Campaigns: It allows users automatically Add RSS Content in Email Campaigns
Email Workflows: It allows users to select specific types of form submissions (or non-submissions) to act as response triggers for follow-up campaigns, whether the form subscribed a new contact, updated an existing one, or did neither.
Email Triggers: It allows users to trigger campaigns based on specified times and dates, form submissions, API calls, attribute value changes, and actions on previously sent emails. Sending a customized email when a prospect or customer reacts to a trigger ensures that they receive the proper amount of attention with targeted and timely response communications.